While the BP Gulf of Mexico oil spill steals the headlines, it is only one of many environmentally devastating activities from the likes of Placer Dome, Newmont Mining Corporation, Highlands Pacific, Lihir Gold, BP…
If reputational risk is anything that has the potential to damage existing customer relationships and the ability to build new relationships; if it causes a loss of current orders and future sales, then reputation management could be represented as being front and centre about sales.
Savvy customers buy on so much more than company generated information. If it is a big purchase, they read everything they can, including customer service ratings, the online complaints boards and owner forums to see what current customers are saying…
Reputation is a very fragile thing. Really, it doesn’t matter what you claim your company to be, what you are will be revealed regardless. So why is the Queensland Government now locked in a battle to force Swire…
Even the best manufacturers make the occasional lemon, but the difference between the automotive industry and others, is that the others immediately replace faulty products. But not Volvo. To put a driver at risk, to insult a customer is more preferable than to admit…
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