Go Tiger, More Power to You!
Say the words reputational crisis or scandal, and Tiger Woods comes to mind. It is easy to pick apart and deride the strategy (if there even was a strategy) in the days that followed the drama…
Category: Sin & Spin
February 3, 2010 | 0 comments | View Post
Hey Volvo, Customer Service the heartbeat of Reputation
If reputational risk is anything that has the potential to damage existing customer relationships and the ability to build new relationships; if it causes a loss of current orders and future sales, then reputation management could be represented as being front and centre about sales.
Philip Morris: The Milton Friedman Ideal
It is specious to argue, as Friedman and his followers do, that businesses don’t have ethics, only people do.
September 3, 2009 | 3 comments | View Post
Don’t Ban James Hardie Directors; No One Hurt
On April 23rd, 2009, Justice I Gzell, presiding over a civil action brought by Australian Securities and Investments Commission (ASIC) against James Hardie and its directors…
July 29, 2009 | 2 comments | View Post
Esse Quam Videri Swire
Reputation is a very fragile thing. Really, it doesn’t matter what you claim your company to be, what you are will be revealed regardless. So why is the Queensland Government now locked in a battle to force Swire…
July 24, 2009 | 0 comments | View Post
