Go Tiger, More Power to You!
Say the words reputational crisis or scandal, and Tiger Woods comes to mind. It is easy to pick apart and deride the strategy (if there even was a strategy) in the days that followed the drama…
Category: Reputation Management
February 3, 2010 | 0 comments | View Post
IPCC: Inglorious Basterds
We were conned. I thought the scientists couldn’t be wrong. Little did I know they used no science, indulged in carbon trading, and established businesses that could profit from the hysteria generated by their false claims. The IPCC is now completely devoid of credibility and trust, and a track record of deception is being revealed almost daily…
February 1, 2010 | 8 comments | View Post
Hey Volvo, Customer Service the heartbeat of Reputation
If reputational risk is anything that has the potential to damage existing customer relationships and the ability to build new relationships; if it causes a loss of current orders and future sales, then reputation management could be represented as being front and centre about sales.
Sustainability Reporting
It is encouraging to see Australian businesses taking sustainable practices on board. Of the 28 shortlisted companies in the 2009 ACCA Sustainability Reporting Awards, 28% were from the energy and utilities sector and 20% from the financial services sector. There was a 54% increase in entries with more than half the ASX50 entering the 2009 awards. But why produce a sustainability report in the first place?
September 14, 2009 | 2 comments | View Post
Philip Morris: The Milton Friedman Ideal
It is specious to argue, as Friedman and his followers do, that businesses don’t have ethics, only people do.
September 3, 2009 | 3 comments | View Post
